The international blogging debut of Twitter enigma Chet Sellers
THE PHONE RANG. How he got the number I’ll never know.
“Chet, I need your help extending my personal brand.” He
sounded like he’d been awake for days.
“Your real one, or your online one?”
“I don’t even know the difference any more. This must be how
Lady Gaga feels.”
“Of course.”
“I’ve taken the irreversible step of starting a blog, Chet.
It’s like Twitter, but a lot longer, and you have to convince people on Twitter
to open a new tab to read it.”
“I’m in, but only if I can work for free.”
“I insist on it, Chet. This vanilla Stoli doesn’t buy itself.”
***